Everyday Indian Wear Built at the Loom

Rozana means daily in Urdu, and that name carries real weight here. Dohr built this collection specifically for the hours that don't call for occasion wear, the office commute, the afternoon errand, the kitchen lunch that turns into a neighbour's visit. Every piece in the Rozana collection by Dohr starts at the fabric stage, using exclusive weaves like cotton dobby, silk chanderi, and yarn-dyed jacquard developed in-house rather than sourced off the shelf.

Handcrafted Detail in a Daily Wardrobe

Everyday clothing gets worn hard and washed often, which is exactly why the craftsmanship here matters. A Handcrafted Short Kurta Set from the Rozana range goes through the same aari embroidery and artisan finishing as the brand's festive line. The needlework is precise, the fabric holds its shape, and the construction is built for repeat wear without looking tired after the third wash.

What the Rozana Collection Covers

Rozana by Dohr spans a practical mix of formats. The Handcrafted Short Kurta Set appears in multiple fabrics and prints, pairable with farshi salwars, straight pants, or wide-leg palazzos. The Embroidered Chanderi Choga with Pants adds a layered option to the range, light enough for daytime, structured enough to not read as casual. Floral dobby prints, muted jacquard textures, and restrained embroidery run across the collection, giving each piece its own personality without competing for attention. Sizes run from XS to XXXL, with several styles available ready to ship.

The Supply Chain That Makes It Possible

Dohr operates under Kapsons Apparels India Pvt. Ltd., with decades of apparel manufacturing experience behind it. That infrastructure is what brings handwork into an accessible price point. The artisans behind the brand's festive pieces work on the Rozana collection too. The Embroidered Chanderi Choga with Pants and the Handcrafted Short Kurta Set go through the same hands and the same finishing standards.

A Daily Wear Line, Not a Budget Line

Rozana by Dohr is not a simplified version of the brand. It is the brand applied to a different part of the day.